Clean to Skin. Clean to Planet.
In 2018 we announced our Clean to Skin. Clean to Planet. initiative and our pledge to become a zero waste company by 2021. Ambitious sure, but since then we’ve been redeveloping our packaging to be 100% recyclable and specifically, we created a first-of-its-kind bottle, made from 100% recycled plastic, 20% of which has been collected from oceans, rivers and waterways around the world.
So long, 'single-use'.
And even more relevant now, with the announcement of 'single-use’ being the Collins’ Dictionary word of the year 2018. Yes, we recognise that while we’re still using plastic to hold our formulas, but with your help, (and our recycled bottle proves this) it doesn’t have to drop into the single-use category at all. Please see our recycling info on our product pages, and we can turn your empties into brand new products, all over again.